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Finance · Profile from Finance Research Companion

Coinbase Global, Inc.

The largest US-regulated crypto exchange and custodian. Brian Armstrong and Fred Ehrsam founded it in San Francisco in 2012 to make buying bitcoin as easy as using a bank app. It survived five crypto cycles by trying to be the "compliant" exchange: state money-transmitter licences, a New York BitLicense, and segregated custody. It co-created the USDC stablecoin with Circle in 2018, and that partnership now pays it more than a billion dollars a year. Coinbase went public through a direct listing on Nasdaq in April 2021 at an opening valuation near ~$100bn. It was sued by the SEC in June 2023 as an unregistered exchange, broker and clearing agency, and won a dismissal in February 2025 after a change of administration. It holds the bitcoin for most US spot bitcoin ETFs, runs the Base layer-2 blockchain, bought the options exchange Deribit for a headline ~$2.9bn in 2025, and became the first crypto-native company in the S&P 500 in May 2025. Its profits still rise and fall with token prices. In 2025 it earned ~$7.2bn of revenue and ~$1.26bn of net income. In the first half of 2026 it lost money, cut ~14% of staff, and rebuilt itself around derivatives, stablecoins and subscriptions.

At a glance

Founded
June 2012, San Francisco (Y Combinator, summer 2012 batch)
Founders
Brian Armstrong (CEO), formerly an Airbnb engineer; Fred Ehrsam, formerly a Goldman Sachs trader (left in 2017 and co-founded Paradigm)
Headquarters
"Remote-first" since 2020, with no formal headquarters; incorporated in Delaware
Ownership / structure
Coinbase Global, Inc., Nasdaq: COIN (direct listing 14 April 2021). Dual-class shares give Armstrong voting control (reported). In the S&P 500 since 19 May 2025
Leadership
Brian Armstrong (co-founder, chairman and CEO); Emilie Choi (president and COO); Alesia Haas (CFO); Paul Grewal (chief legal officer) (company; verify 2026 changes)
Licences
State money-transmitter licences or equivalents across the US; NYDFS BitLicense and New York trust charter (Coinbase Custody Trust Company); Coinbase Derivatives (a CFTC-designated contract market, formerly FairX); conditional OCC approval for Coinbase National Trust Company (2 April 2026); MiCA authorisation in the EU via Luxembourg (2025, reported); Bermuda licence for Coinbase International Exchange; Deribit (Dubai/Panama)
Segment
Crypto exchange, broker, custodian, stablecoin distributor, staking provider, derivatives venue and blockchain operator (Base)
Scale
Assets on platform ~$377bn (Q3 2026, 12.5% of crypto market value); average USDC held in Coinbase products ~$22bn (Q3 2026); ~4,200 full-time staff (Q3 2026) (company)
Financials
2021 revenue ~$7.8bn and net income ~$3.6bn; 2022 net loss ~$2.6bn; 2025 total revenue ~$7.18bn, net income ~$1.26bn, stablecoin revenue ~$1.35bn (10-K); Q1–Q3 2026 net losses of ~$394m and ~$360m, then net income of ~$719m (mostly crypto-investment gains) (company)
Signature moves (incl. failures)
Founding and the consumer on-ramp (2012); USDC and the Circle revenue share (2018–23); direct listing (2021); crypto-winter layoffs and the NYDFS settlement (2022–23); SEC Wells notice, lawsuit and dismissal (2023–25); Base (2023); spot-ETF custody (2024); Deribit and S&P 500 entry (2025); insider data breach (2025); the 2026 downturn, restructuring and trust charter

10 strategic moves analysed

Each one gets a full strategy file in the companion: context, the decision, the financing, what happened, and the lesson.

  1. 2012

    Founding and Consumer On Ramp

    Founding

  2. 2018

    USDC Launch and Circle Revenue Share

    Partnership / launch (stablecoin consortium), restructured 2023

  3. 2021

    Direct Listing

    IPO (direct listing)

  4. 2022

    Crypto Winter Retrenchment

    Restructuring (layoffs, cost cuts); regulatory settlement

  5. 2023

    Base Layer 2 Launch

    Launch (proprietary blockchain network)

  6. 2023

    SEC Wells Notice Lawsuit and Dismissal

    Regulatory fight (litigation strategy)

  7. 2024

    Spot Bitcoin ETF Custody

    Partnership / launch (institutional custody and prime services for ETFs)

  8. 2025

    Deribit Acquisition and SP 500 Entry

    Acquisition; index inclusion

  9. 2025

    Insider Data Breach and Extortion

    Failure (security incident) and crisis response

  10. 2026

    Downturn Restructuring and Trust Charter

    Restructuring (layoffs, delayering); licence (conditional OCC national trust charter)